Michelin Mission
All aspects of our operations reflect the Michelin Mission. That's because each staff member understands that we have a responsibility to advance how people and goods are transported across the globe. At the same time, we must be socially responsible. We must find ways to make our products more fuel efficient. And we must make our processes and plants more environmentally friendly.
The Michelin Mission...
To make a sustainable contribution to progress in the mobility of people and goods by constantly enhancing freedom of movement, safety, efficiency, and pleasure when on the move.
"We have one profession and one mission: contribute to long-term progress in the field of mobility."
Values
To support the Michelin Mission, we developed a set of five core values that guides the way we function in the business world. So what do these values look like on the ground, in real time in North America?
Respect for CUSTOMERS
Year after year, Michelin develops and produces passenger car and light-duty truck tires that deliver the highest customer satisfaction rankings in the industry. We deliver the highest quality tires to our customers. In turn, our tires deliver miles and miles of efficient service and performance. We also believe that the quality of our products is a reflection of the people who sell and service them.
Respect for PEOPLE
Our day-to-day working philosophy is to leverage the talent, knowledge, and experience of each individual employed at Michelin North America. A diverse workforce is a more competitive workforce. So our commitment to diversity is manifested in:
- A full-time Diversity Leadership Team,
- The Diversity Leadership Academy, co-founded with Furman University,
- A requirement that all employees attend diversity training.
Respect for SHAREHOLDERS
Michelin appreciates and respects its shareholders by continuously striving to produce the highest quality tires in the world. Our strategic goal is maintaining a level of excellence in the most efficient manner without creating any negative impact on the environment.
Respect for the ENVIRONMENT
To date, nine plants are members of the EPA National Performance Track program for environmental improvements beyond requirements. These plants have moved beyond mandatory EPA requirements and specifications. Michelin was one of the first companies in the tire industry to reach that level.
We are also active members of the Rubber Manufacturers Association's Scrap Tire Committee. Established in 1989, the Scrap Tire Committee has led efforts to establish and promote markets that recapture the value of scrap tires for environmentally sound reuse.
Michelin is also committed to exploring alternative power use. For example, a Michelin plant in Nova Scotia is testing the feasibility of utilizing wind turbines to generate electrical power, which is already in operation at a Michelin plant in Scotland.
Respect for FACTS
Respecting facts demands objectivity and intellectual honesty, above and beyond opinions and preconceived ideas. That's why, when we develop tires, we put them to the test in real-world conditions. A factual focus is a necessary component of our progress.
This pragmatic attitude is applied throughout all of our activities, from research and development, through manufacturing and even to marketing products and services. It's applied on a daily basis and over the long term, with team members, customers, partners, public authorities, journalists, etc.
For More information, go to Michelin's official website.
